Accolade Place News in Philippine Star 07-23-2010

MANILA, Philippines – After 10 successful years in the business, DMCI Homes enters its second decade with bigger and bolder plans to reinforce its place in the industry. The company is enjoying a solid reputation as the industry’s medium-rise condo development specialist, but with more players coming in and a big chunk of the market still left unexplored; DMCI Homes is launching expansion plans and lofty targets to pursue further growth.

Inspired by the thrust to maintain its lead in the mid-rise condo market, DMCI Homes is likewise increasing its presence in key cities around Metro Manila through the acquisition of more properties. As a highly-regarded residential city, Quezon City is one area that the company is eyeing for further expansion.

DMCI Homes has proven its track record in developing and building quality residential places in Quezon City, namely The Manors at Celebrity Place and Magnolia Place, both in Tandang Sora. The Redwoods in Fairview was launched early this year, while another property in P. Tuazon, Cubao, is set to be unveiled by the second half of 2010.

The new project in P. Tuazon is deemed to earn raves with new advantages for prospective residents seeking a quality DMCI Homes project within the area.

DMCI Homes director for business development Rey Salazar said the property, which used to house the LVN Studio, was acquired because of its prime location. It is highly accessible via Edsa-P. Tuazon Boulevard and Aurora Blvd.-N. Domingo Street. It is also accessible to public utility vehicles along P. Tuazon going to Cubao-San Juan, MRT and LRT stations.

“We are constantly looking for prime locations around Quezon City and the rest of Metro Manila, so when the opportunity came up, we decided to acquire the LVN Studio property and soon develop an exclusive community for privileged few. With this area located near schools, offices, institutions, and commercial areas, we believe that there is a significant need to cater to the housing demands of the residents who seek to upgrade to a condo home,” Salazar added.

Presently, most of the condo developments in the area offer studio units with small cuts at exorbitant rates, available for an average of 20 sqm floor area at approximately P52,000 to as high as P99,000 per sqm.

As another well-planned development, this P. Tuazon project will leverage on advantages such as its premium location, efficiently-cut units with flexible financing schemes, plus outstanding resort-style amenities that have become signature offerings of DMCI Homes communities.

This new development is proximate to business and commercial centers such as Araneta Center, Ortigas Center and Greenhills – all within 4 kms’ reach. Reputable hospitals like St. Luke’s Medical Center and Cardinal Santos are easily accessible, along with highly-regarded schools like Xavier School, La Salle Greenhills, Immaculate Concepcion Academy, and St. Paul University. It is highly visible along P. Tuazon Boulevard with good surroundings and a quiet neighborhood close to prime residential communities of Horseshoe Village and Mariposa Subdivision.

DMCI Homes is the country’s premier triple A builder-developer that brings serviced, themed communities within reach of urban families who once had limited residential options, but still aspire to achieve a comfortable, enriching quality of life proximate to their place of work.