Blue Residences News in Philippine Star 090110

SMDC is Top Developer

Manila Standard
Wednesday, September 1, 2010

SM Development Corporation (SMDC) was cited by Colliers International Philippines, a property research specialist, as the largest residential developer in Metro Manila for the first half of 2010, both in terms of the number of units sold and the value of sales.

Colliers compared the performance of SMDC with those of nearly 80 other developers competing in Metro Manila.

With a market share of 18%, SMDC sold Php11.3 billion worth of condominium units during the period, surpassing its full-year real estate sales in 2009. According to Colliers, “From January to June of this year, SMDC was able to sell over 5,000 units, that is about a 26% share of the total sales in Metro Manila. It has even surpassed the company’s full year 2009 sales of 4,700 units," Colliers said.

Success arises from good location, aggressive marketing, and competitive pricing strategy. In addition to its current inventory, SMDC plans to launch this year My Place, Blue Residences, and Green Residences,” it added.