La Verti Residences News Integrity Realty Service with Excellence and Integrity http://www.integrityrealty.com.ph/la-verti-residences-news/blog.html Thu, 16 Jul 2020 04:20:28 +0000 Joomla! 1.5 - Open Source Content Management en-gb La Verti Residences News in Philippine Star 072911 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-072911.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-072911.html DMCI Homes' La Verti: The newest premier development on Taft Ave.

The Philippine Star
Updated July 29, 2011 12:00 AM


MANILA, Philippines - Premium location, units, and product values matched by uncompromised quality this is the guarantee of DMCI Homes for its growing portfolio of residential condominium projects all over the metro; the same value propositions that have endeared the developer to the market of investors and more so for end users.

Such attributes that can be found in their project called La Verti Residences has established the development as a premium property on Taft Avenue, Pasay City, surpassing competing products in terms of location, units, and even access to grand views. With the market saturated by mediocre dwelling options and developers that fail to deliver on their promises, DMCI Homes through La Verti Residences presents a refreshing alternative to the branded types, as a best-value option that is actually livable amidst this era of modern urban living.

In terms of location, La Verti Residences presents a premium on accessibility and convenience, especially for upwardly mobile and young professionals who need to reside within striking distance to the business districts of Manila, Pasay, and Makati. From their project site, residents can travel to and from important business, commercial, and educational locations in the metro, as well as cultural landmarks and historical spots that add a bohemian vibe around a dynamic district.

Aside from the Makati Central Business District, commercial establishments such as Robinson’s Place Malate, SM Manila and the Mall of Asia are no more than 3.5 kilometers away. Educational Institutions such as the De La Salle University, UP Manila and St. Scholastica’s along with prominent cultural and arts destinations, the CCP Complex, Intramuros, museums, the Roxas Blvd. district and the Rizal Coliseum are all within a 2 kilometer reach.

Its central location allows convenient travel, hence minimizing transportation expenses. The project’s close proximity to schools also presents an opportunity for investment, through the option of renting out units to students or professionals working in the immediate area. At the same time, families with children studying or working in the area have the option to use their unit as halfway homes. All these benefits are well within an affordable pricing package indicative of the developer.

Units available are planned to accommodate the different requirements of buyers: studio (27 to 38.50 sqm), 1 bedroom (28 to 65 sqm), 2 bedroom (55.5 to 68 sqm), and 3 bedroom (75 sqm), with efficient spaces for urban living. About 27% of the total unit mix is allotted to the 2-bedrooms, following the thrust of DMCI Homes to fulfill the demand by young, start-up families.

Outside their unit, residents will also get to enjoy such open spaces and calming ambience, courtesy of the DMCI Homes signature “Lumiventt Design Technology” offered at La Verti Residences. This breakthrough system aims to maximize natural light and air-flow into every unit, promising comfortable and healthier living everyday. There are also Landscaped Sky Patios found on every five floors as an extension of the outdoors, brought inside their own building.

Most units also come with its own balcony, as an extra space where residents can lounge around and enjoy the commanding views of the metro below.

Grand views of the Coastal and Manila Bay area will be an everyday amenity to be enjoyed at La Verti Residences. It is situated in a block that is surrounded by premium areas: Vito Cruz on the north, Taft Avenue on the east, Gil Puyat Avenue on the south, and Roxas Boulevard on the west. The two-tower condominium will rise at 41 storeys and will provide residents with stunning panoramas to be enjoyed from their windows or balconies. These grand views include the breathtaking Manila Bay sunset, along with the dazzling city lights of Makati and Ortigas skyline.
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[email protected] (Admin) La Verti Residences News Fri, 29 Jul 2011 15:41:44 +0000
La Verti Residences News in Philippine Star 052811 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-052811.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-052811.html Breathing spaces in today's vertical communities

The Philippine Star
Updated May 28, 2011 12:00 AM

La Verti Residences DMCI Taft Pasay Philstar 052811A
Through three-story high openings on the front and back of the Sky Patios and the breezeways located on the left and right wing of every floor, free-flowing light and air permeate the structure — hence, the moniker “Lumiventt” or natural light and ventilation.

MANILA, Philippines - As Metro Manila and other urban centers become more congested, the only way to go is to build up. At the same time, as the lack of available land space grows, developers now face the dilemma of providing sustainable living spaces to the young urban family in search of eco-friendly living areas.

Now the question is: How can “green living” be incorporated into the design of condo units in an era where cramped and overcrowded living spaces are the norm?

In an article that appeared on cooperator.com entitled “Beating Sick Building Syndrome” by Keith Loria, she stressed that “sick building syndrome (SBS) can be summarized as all the situations associated within a building’s ventilation system which leads to acute health problems or comfort effects, as experienced by the occupants of that building.”

The article also stated that unit owners experience various health concerns due to the poor quality of the air they are breathing. This type of air usually contains contaminants like dust, molds, bacteria, and other small particles that are transmitted through inadequate or little airflow. This situation is especially rampant in cramped residential spaces lacking regular maintenance or poorly planned living spaces.

La Verti Residences DMCI Taft Pasay Philstar 052811B
Based on the basic principles of airflow, the introduction of the Sky Gardens — which consists of Sky Patios and Central Atriums located every five floors — provide channels through which air can move.

Taking on the task of continually providing young urban families with options to alleviate the deteriorating standards of in-city condo living, design engineers of DMCI Homes have long been tweaking the idea of implementing a building design that works with the basic but often overlooked concept of the duality of seasons in the Philippine tropics. The northeast monsoon, which occurs generally during the first half of the year, brings cool and dry winds (amihan) from Siberia and China, while the southeast monsoon brings moisture-laden winds (habagat) from the West Pacific Ocean and South China Sea during the second half.

To add to their already successful implementation of the single-loaded corridors and using information on the Philippines’ prevailing weather conditions, DMCI Homes has designed another architectural innovation that integrates natural light and ventilation in their building design features. Called Lumiventt, with lumen referring to light and ventus to wind, this system allows the free-flow of natural light and ventilation around and into their high-rise structures.

First introduced in Tivoli Garden Residences in Mandaluyong, this breakthrough technology in home engineering is now benefiting almost 200 families residing in the said development.

With three-story-high openings called Sky Patios at the front and back every five floors, and through openings at the ends of each level, natural light and air permeate the building and all the unit spaces. Winds passing through and around the structures create areas of positive and negative pressure. Employing the basic principles of airflow, the introduction of the central landscaped atriums and large openings of the Sky Patios provide channels through which air can move. Fresh air flows in while stale or hot air is displaced or sucked out.

La Verti Residences DMCI Taft Pasay Philstar 052811C
With the Lumiventt advantage offered by Sky Gardens, residents can enjoy fair weather year-round.

“On all four sides, there are big openings and air passages in the buildings. Even with different prevailing wind directions, the wind enters. And even though it’s a condo, the fact that there is cross ventilation and natural lighting on all sides, residents get the feeling of an innately natural home setting as opposed to living in damp and cramped concrete structures. Also, through this design technology, homeowners will be able to manage the high cost of energy consumption while doing their part in caring for the environment. Our commitment is to design products that are sustainable while addressing and anticipating the needs of young families,” Alfredo Austria, DMCI Homes president explains. “We want them to know and feel that there’s no place like DMCI Homes.”

The Lumiventt design technology of DMCI Homes is also offered in La Verti Residences, the newly launched resort condominium village located along Taft Avenue in Pasay City. It’s the only residential development in the Buendia-Taft area offering young families with well-crafted, well-balanced urban dwellings that address their need for comfort and relaxation in this urban jungle.

DMCI Homes is the country’s premier triple A builder-developer that brings serviced, themed communities within reach of urban families who once had limited residential options, but still aspire to achieve a comfortable, enriching quality of life proximate to their place of interest.

Click here to go to the source of the article.
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[email protected] (Admin) La Verti Residences News Sun, 29 May 2011 16:04:25 +0000
La Verti Residences News in Philippine Star 040111 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-040111.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-040111.html Pulse of Taft Avenue at La Verti Residences

The Philippine Star
Updated April 01, 2011 12:00 AM

La Verti Residences DMCI Taft Pasay Philstar 040111

La Verti Residences is a two-tower high-rise residential condominium will emerge on a 1-hectare prime property, bounded by Donada St. on the West and Taft Ave. on the East.


MANILA, Philippines - Things are definitely looking up for the City of Pasay, also known as “the premier gateway to the Philippines,” especially the area along Taft Avenue which serves as a junction for migrants and visitors frequenting its thriving business and entertainment districts.

In the morning, the city gets swamped with throngs of people riding and alighting from the Light Rail Transit or the LRT, each wanting to reach their business and personal destinations on time; there are also those who take the extra effort just to reach Cartimar, a haven for bargain hunters as they make a mad dash for the lowest-priced branded shoes, bags and other fashion finds. In the evening, the city comes alive with a dazzling display of lights coming from its entertainment centers lined up along Taft Avenue.

The city is actually enjoying a “renaissance” of late – boosted further by economic growth and the ambitious plans of private entities hoping to set up bigger enterprises in the area – with its convenient location helping create many business opportunities.

In the end, all these exciting developments have given Pasay a favorable image – one of being a prestigious address for residents who wish to take advantage of its fantastic location. One of the developers that have recognized this impending demand is DMCI Homes, which fortunately, has its own project in the pipeline in a perfect location that links to the frenetic pace of the city.

La Verti Residences is the latest project by DMCI Homes, now officially known as the industry’s leading developer of mid-rise condo and resort inspired communities. After reaping success for its impressive portfolio of mid-rise condo projects all over the city, DMCI Homes translates its formula for success with La Verti Residences as a high-rise development that will offer the same low-density and resort-living advantages.

This two-tower high-rise residential condominium will emerge on a 1-hectare prime property, bounded by Donada St. on the West and Taft Ave. on the East. Majority of the property grounds is allotted to different lifestyle amenities that provide leisure options often lacking in other condo projects around the area. Each building will rise at 41 storeys including a 6-level parking podium, with the rest of the 35 floors reserved for residences.

DMCI Homes is the country’s premier triple A builder-developer that brings serviced, themed communities within reach of urban families who once had limited residential options, but still aspire to achieve a comfortable, enriching quality of life proximate to their place of work.

Click here to go to the source of the article.
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[email protected] (Admin) La Verti Residences News Mon, 18 Apr 2011 08:02:45 +0000
La Verti Residences News in Philippine Star 031811 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-031811.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-031811.html La Verti Residences: A home for everyone

The Philippine Star
Updated March 18, 2011 12:00 AM

La Verti Residences DMCI Taft Pasay Philstar Home 0318
La Verti offers first-rate amenities include adult swimming pool, kiddie pool, playground and basketball court for more active pursuits.

MANILA, Philippines –  Today’s real estate industry has gone beyond introducing projects designed only for families who dream of getting their own homes. Developers are now presenting residential opportunities that target other markets such as the mobile urban professionals, young executives, and even students who are in need of a half-way home.

Premier Triple A builder-developer DMCI Homes is sensitive to the needs of different dreamers, and has come up with projects that not only cater to the people’s basic requirements of a home, but also providing structures that are aesthetically pleasant, has good value for money and reflective of a tasteful lifestyle.

One such project is La Verti Residences – a two-tower condominium community located in the progressive Taft Avenue-Pasay City district. This area is known to attract individuals who value a mobile and highly urban lifestyle. These could be young professionals with careers in the booming district of Makati, young families who recognize the area’s reputable educational institutions, or simply individuals who love the nostalgia and accessibility of downtown Manila.

With the project’s innovative design and community features, not to mention the convenience of its location, various residents will be able to take advantage of La Verti Residences’ different features.

Young professionals and executives with offices in Makati will value the availability of transportation and major thoroughfares that link them directly to the central business district. Located along Taft Ave. in Pasay City, one can simply hop on the LRT1 to avoid major traffic when going to key areas around the metro. Buses, jeepneys and taxi cabs abound – all connecting to different destinations that can easily bring one to places around the city.

Motorists will also find driving from La Verti Residences convenient. Major roads such as EDSA, Roxas Boulevard, and of course, Taft Ave., are comfortable to maneuver around.

Young families with kids or those planning on having a brood, will find that buying a unit from La Verti Residences (whether studio (28.5 sqm.), one-bedroom (31 sqm.), two-bedroom (57 sqm)., and three-bedroom (75 sqm.), is a good investment since the location is within a stone’s throw away from some of the top schools in Metro Manila such as Dela Salle University, St. Scholastica’s College, San Beda College and the University of Sto. Tomas.

Leisure-seekers will also find La Verti Residences a haven, being located near malls such as the SM Mall of Asia, Robinsons Place Ermita and SM Manila. Lifestyle hubs like Malate also offer dining and clubbing choices for people who need to unwind.

Raising children will also be very convenient, as the project locks out most of the chaos and pollution of the city, and presents a community that can be considered one’s private green paradise. A gated community, La Verti Residences has a 40:60 building footprint to open space ratio being followed in the one-hectare property, majority of which is allotted to different lifestyle amenities that provide leisure options often lacking in other condo projects around the area.

A deck garden and Sky Lounge also provide a venue for social gatherings, and can even serve as a quiet corner where young professionals can work or students can study.  By March 2014, residents can enjoy these amenities when La Verti Residences’ North Tower will be declared ready for occupancy.

Click here to go to the source of the article.
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[email protected] (Admin) La Verti Residences News Mon, 21 Mar 2011 16:26:25 +0000
La Verti Residences News in Philippine Star 102910 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-102910.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-102910.html Where location is an amenity

The Philippine Star
Updated October 29, 2010 12:00 AM

La Verti Residences DMCI Taft Pasay Philstar Gate 1029

MANILA, Philippines – The Pasay-Taft-Manila area can be considered one of the most progressive locations in the Metro. With easy access to major roads such as Roxas Boulevard, Taft Avenue, Buendia in Makati, and as well as EDSA, people living within the vicinity has easy access to key areas in other cities.

The easily-available transport hubs, such as LRT line 1, which connects to other transit systems plying the whole of Manila makes the place even more convenient for commuters.

La Verti Residences DMCI Taft Pasay Philstar 1029
La Verti Residences

This location has also made its name for being the address of some of the country’s best colleges and universities. Taft Avenue in particular, serves as major artery to many of these educational institutions. De La Salle University, St. Scholastica’s College, and the College of St. Benilde are located right along the avenue. Schools along the university belt such as San Beda College, Far Eastern University, University of the East, and the University of Sto. Tomas has easy access via Taft.

Premier Triple-A builder developer DMCI Homes, recognizes the convenience of being in such a location, and introduces a new residential project that aims to take advantage of the various educational opportunities offered by living within the area.

The project is La Verti Residences, a two-tower 41-storey condominium located along Donada St., and Taft Avenue in Pasay City.  Aside from the educational institutions, the project is within easy access to major malls such as SM Mall of Asia, Robinsons Place in Ermita and SM Manila.  Beautiful and historical churches such as San Agustine and Manila Cathedral in Manila are also just a ride away. National parks and entertainment centers like Rizal Park and the Manila Ocean Park can be reached within minutes.

Click here to go to the source of the article.

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[email protected] (Admin) La Verti Residences News Fri, 29 Oct 2010 00:34:41 +0000
La Verti Residences News in Malaya 102110 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-malaya-102110.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-malaya-102110.html DMCI Homes bares plans for a genuine resort environment at La Verti Residences Property

Malaya
Thursday October 21, 2010 Philippines

A HIGH-rise condo home emerging as a "green getaway amidst the urban jungle" may sound quite unthinkable for city residents who are used to the congestion of Metro Manila. Busy areas like Pasay City , for one, can only boast of old residential developments or poorly-planned high-rise towers that fulfill a meager purpose as sleeping quarters or a half-way home.

For DMCI Homes however, Filipinos need and deserve a home within the city, where they can raise their family and pursue their careers while enjoying convenient access to important destinations. It is therefore a challenge to develop new projects in key places around the metro that fulfill the young professional’s or start-up family’s requirements for a welcoming home and flourishing community. DMCI Homes’ latest project located in Pasay City promises these, and more, at La Verti Residences.

La Verti Residences DMCI Taft Pasay Malaya prop1

Located along Donada Street on one side and Taft Avenue on the other, this two-tower high-rise project will embody the advantages of other successful DMCI Homes developments that have established the company as the leading choice among home-seekers.

Foremost among La Verti Residences’ idyllic attributes will be its genuine resort environment, which will be achieved through first-rate amenities and open spaces, efficiently appointed around the one-hectare property. On the ground level alone, buyers will be welcomed by a calming ambiance through expansive open spaces adorned with trees and lush landscaping, along with impressive amenities that will make going home feel like a daily trip to a suburban resort escape.

La Verti Residences DMCI Taft Pasay Malaya prop2

Among the planned amenities that will rise in the heart of the development are an adult swimming pool with kiddie pool, basketball court, children’s playground, podium garden, deck garden, sky lounge, game room, fitness gym, and function hall. Around the amenities, a Tree Court with gazebos will be installed to highlight the focus on greens. The park-like atmosphere allows everyone to feel in touch with the outdoors on a daily basis.
La Verti Residences DMCI Taft Pasay Malaya prop3

Standing over the ground level amenities are the two high-rise towers that will provide more aesthetic and functional advantages. With a 40:60 building footprint to open space ratio, the two towers are purposely built to occupy only half of the lot in order to allot more areas for open spaces and outdoor amenities.

Indoor living, however, will be just as resort-oriented. La Verti Residences will feature a unique tower plan that optimizes natural light and ventilation into the living spaces, hence dubbed by DMCI Homes as the "Lumiventt Design Technology." This breakthrough system aims to maximize natural light and air‐flow into every unit, promising comfortable and healthier living everyday. Furthermore, balconies in all units will provide homeowners their own quiet spot to enjoy stunning city views.

Other building features are also as impressive. Landscaped Sky Patios will be found on every five floors to further enhance the resort-like atmosphere throughout the entire building. There is also a Porte Cochere, to make entry and exit a grand affair befitting the upgraded status of residents. The hotel feel is extended into the lobby that simulates the elegant look of boutique hotels. Even the podium level is adorned with a garden, while landscaped atriums complete the outdoor touches to be found indoors.

The single-loaded hallways (another signature DMCI Homes advantage) will meanwhile help reduce the constriction of condo living, with doors opening to a corridor, and not a neighboring unit.

Such attractive embellishments are complemented by advances in building technology to satisfy the demand for security and exclusivity of residents. Each tower is serviced by five high-speed elevators, CCTV in common areas, Wi-Fi provision in the indoor amenity area, stand-by power generator, automatic fire sprinkler and fire suppression system, fire alarm system, and centralized mail room, among others.

Living at La Verti Residences will indeed feel like being on vacation on a whole-year basis with all these amenities and building features. And with a Property Management Office (PMO) team on hand to assist to every resident’s need, worry-free living goes a notch higher to ensure peace of mind 24/7.

All they would need to do is live the lifestyle that they deserve and enjoy the investment of a condo property. And DMCI Homes is only glad to give them something good, green, and genuine with La Verti Residences.

DMCI Homes is the country’s premier triple A builder-developer that brings serviced, themed communities within reach of urban families who once had limited residential options, but still aspire to achieve a comfortable, enriching quality of life proximate to their place of interest.

Click here to go to the source of the article.

 

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[email protected] (Admin) La Verti Residences News Thu, 21 Oct 2010 11:06:20 +0000
La Verti Residences News in Philippine Star 101510 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-101510.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-101510.html Green getaway at La Verti

The Philippine Star
Updated October 15, 2010 12:00 AM

La Verti Residences DMCI Taft Pasay Philstar 1015

The park-like atmosphere allows everyone to feel in touch with the outdoors on a daily basis.

MANILA, Philippines - A high-rise condo home emerging as a “green getaway amidst the urban jungle” may sound quite unthinkable for city residents who are used to the congestion of Metro Manila. Busy areas like Pasay City, for one, can only boast of old residential developments or poorly-planned high-rise towers that fulfill a meager purpose as sleeping quarters or a half-way home.

For DMCI Homes however, Filipinos need and deserve a home within the city, where they can raise their family and pursue their careers while enjoying convenient access to important destinations. It is therefore a challenge to develop new projects in key places around the metro that fulfill the young professional’s or start-up family’s requirements for a welcoming home and flourishing community. DMCI Homes’ latest project located in Pasay City promises these, and more, at La Verti Residences.

Located along Donada Street on one side and Taft Avenue on the other, this two-tower high-rise project will embody the advantages of other successful DMCI Homes developments that have established the company as the leading choice among home-seekers.

Foremost among La Verti Residences’ idyllic attributes will be its genuine resort environment, which will be achieved through first-rate amenities and open spaces, efficiently appointed around the one-hectare property. On the ground level alone, buyers will be welcomed by a calming ambiance through expansive open spaces adorned with trees and lush landscaping, along with impressive amenities that will make going home feel like a daily trip to a suburban resort escape.

Click here to go to the source of the article.
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[email protected] (Admin) La Verti Residences News Fri, 15 Oct 2010 07:49:49 +0000
La Verti Residences News in Phil Daily Enquirer 091610 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-phil-daily-enquirer-091610.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-phil-daily-enquirer-091610.html IF THEY CAN AFFORD IT
Filipinos said to prefer bigger homes

Philippine Daily Inquirer
First Posted 20:09:00 09/16/2010
By Gil C. Cabacungan Jr.
Filed Under: Real Estate, Housing & Urban Planning

La Verti Residences DMCI Taft Pasay Inquirer Photo1   La Verti Residences DMCI Taft Pasay Inquirer Photo3

WHEN DMCI Homes’ brain thrust was still drafting the blueprint of its new high-rise project on a one-hectare lot at the cross section of Pasay, Makati and Manila, property specialists advised it to follow other condominium developers in the area by building smaller units rather than spacious rooms that it was known for.

These self-styled real estate experts argued that since its property was near the university row on Taft Avenue, DMCI Homes would do well to build “dormitory space” fit for transients and students from nearby schools.

“We were told that if we sold smaller units, we would double the velocity of our sales than if we stayed with our strategy of selling to young and upwardly mobile families. But we stuck to what worked for us because we believe that the area is ripe for a family-based community project and not just dorm-type condos. We’re happy with the results,” says DMCI Homes president Alfredo Austria.

True enough, DMCI Homes’ La Verti Residences, a twin-tower project on Taft Avenue near Gil Puyat Avenue, went against the grain by offering more bedroom units than the 20-square-meter studio units that were predominant in other high-rise projects in the area.

The result? Sales of La Verti are nearly double the company’s monthly average since it was launched a month ago and Austria expects the project to be sold out before the year ends. DMCI Homes is indeed sticking to its guns on its new projects being rolled out in the near to medium-term as exemplified not only by the La Verti Residences but also by its other projects in the pipeline—Flair Towers (a two-tower high-rise on Reliance corner Pines streets near Edsa); Sienna Park Residences (a medium-rise development on West Service Road, Bicutan, Parañaque); and mid-rise condos on Visayas Avenue, Quezon City and Muntinlupa—where bulk of the units to be sold would come in 40- to 60-square-meter configurations.

Austria notes that most developers offer their projects with 20-square-meter cuts, thinking that buyers would just buy two units and combine them if they wanted bigger space for their family.

“But based on our experience, buyers purchase only one unit from the start because it is all that they can afford. By the time they have money to buy another unit, their adjacent unit is already owned and they are forced to buy units from other floor levels,” says Austria.

After selling about 14,000 units in 20 community projects over the last 10 years, Austria says that the most stable or least fickle demand came from families who wanted to move up in their dwellings.

“They’re not affected too much by slight adjustments in prices or terms. They already know what they want,” says Austria.

DMCI Homes says its target buyers prefer units with at least 40 square meters in floor area, going for less than P2 million, and offer amenities found only in high-end condominiums.

“We believe that our projects appreciate well in value over time because our buyers are not speculators, they want to live in condos that are ideal for families,” says Austria. “We’re sticking to what works for us and we hope to double our sales in five years.”

Click here to go to the source of the article.
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[email protected] (Admin) La Verti Residences News Tue, 21 Sep 2010 11:51:52 +0000
La Verti Residences News in Philippine Star 091710 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-091710.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-philippine-star-091710.html DMCI Homes' first project in Pasay

The Philippine Star
Updated September 17, 2010 12:00 AM

La Verti Residences DMCI Taft Pasay Philstar

La Verti Residence:
A refreshing place where nature and contemporary living meet in the side of Pasay City.

MANILA, Philippines - After celebrating a decade of growth as a leading developer of quality-crafted residential projects, DMCI Homes enters its 10th year by further expanding to other areas around the metro and reaching out to the underserved market of young, Filipino families with modest income.

The company’s latest project is also their first to rise in Pasay City. Dubbed as “La Verti Residences”, the two-tower, high-rise community will offer the signature DMCI Homes advantages that have established its reputation in the industry as a reliable provider of medium-density, resort-type communities with generous open spaces, first-rate amenities, and building features.

As residents and upgraders of Taguig, Quezon City, Mandaluyong, Las Pinas, and Paranaque can attest to, a DMCI Homes development in Pasay City shall rise as a well-admired and prestigious address that will carry the DMCI brand of construction quality. La Verti Residences’ location advantages puts it right along Donada Street on the west and Taft Avenue on the east and will emerge amidst the area as an impressive architectural landmark.

Reynaldo Salazar, Director for Business Development, said that the former owners of the one-hectare property decided to sell their lots to DMCI Homes after being convinced about the developer’s thrust and mission as a builder-developer.

“We explained to them our mission which is to help young families to afford a lot in Manila. The Pasay-Taft-Manila area has a number of condominium developments catering to students, foreigners, and the investors, but most of them are studio and one-bedroom unit types. These projects usually offer commercial components but are limited when it comes to open spaces and amenities. In effect, the residents have to endure the constrictive effects of urban living,” Salazar noted.

The high-rise towers of La Verti Residences will rise to 41-storeys each – 35 floors of which will be devoted to residential units with six levels allotted for parking. An innovative mix of studio, 1-bedroom, 2-bedroom, and 3-bedroom units will be offered for a competitive price range of P1.8 to P5 million.

Existing condo developments in Pasay mostly offer cramped units from 20 to 60 sqm floor areas. At La Verti Residences, unit owners can enjoy a comfortable daily lifestyle at the efficiently-spaced units. The studio unit with balcony is at 24 sqm, the 1-bedroom is at 31 sqm, the 2-bedroom is at 48 sqm, and the 3-bedroom end unit is at 66 sqm.

The two towers however will comprise only 40 percent of the building footprint. The rest is reserved for the open spaces to be composed of extensive top-class, resort-type ground-level amenities including a swimming pool, basketball court, tree court, gazebos, among other leisure features, as implied by the “refreshing” name of the development.

DMCI Homes is the country’s premier triple A builder-developer that brings serviced, themed communities within reach of urban families who once had limited residential options, but still aspire to achieve a comfortable, enriching quality of life proximate to their place of interest.

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La Verti Residences News in Business Mirror 060210 http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-business-mirror-060210.html http://www.integrityrealty.com.ph/la-verti-residences-news/la-verti-residences-news-in-business-mirror-060210.html DMCI Homes sets 5-year proposal to hike revenues

Business Mirror
Written by Miguel R. Camus / Reporter     
Wednesday, 02 June 2010 22:07

The real estate subsidiary of Consunji-led conglomerate DMCI Holdings Inc. is implementing a five-year plan starting next year which aims to double profits and revenues by 2016 as it focuses on the expected uptick in the property sector.

In a press briefing on Wednesday, DMCI Homes president Alfredo Austria said the property cycle is now in the early stages of recovery with demand seen to grow rooted in the middle-income market.

"We are still far from the peak. Today, interest rates are low and there is a lot of liquidity in the market If you have some money, [the real estate sector] is a good investment alternative," Austria said. He added the bulk of their clients are end-users, of which a good number are "repeat" buyers purchasing for children and extended families.

He said DMCI Homes may exceed an earlier projection pointing to P10.5 billion in booked sales this year, or about P1 billion better than 2009. Since it does not recognize revenues until a project is fully completed, the figure is an indicator for future earnings.

"As it's going right now, we are exceeding the target," Austria said.

He added DMCI Homes will enter new markets and will likely retool its portfolio, currently composed of middle-rise residential condominiums, to include more high-rise structures in the coming years.

"The target by the board is they want us to grow by 20 percent a year [starting 2011]. We really should think on how we are going to accomplish that," said the company executive.

The company launched three projects during the first quarter of the year, with at least five more in the second half of 2010. The company launched Cedar Crest, a medium-rise residential development in Taguig City; The Redwoods, a neo-Asian inspired residential village in Fairview, Quezon City; and the Iris Tower at the Tivoli Garden Residences, a high-rise garden community in Mandaluyong City.

To be launched are La Verti Residences, a twin high-rise tower located behind the Manila Adventist Hospital on Donada Street in Taft Avenue Pasay; Flair Towers which is a two-tower high-rise along Reliance corner Pines Street near Edsa; Sienna Park Residences, a medium-rise development in West Service Road, Bicutan, Parañaque City.

Also being planned is a medium-rise development in Visayas Avenue, Quezon City and another medium-rise property in Muntinlupa on a three-hectare property.

DMCI Homes, which has been building themed communities for the past 10 years, said its projects are priced lower by 40 percent compared with that of other developers. The bulk of the company's housing units has a selling price below P2.5 million.

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